Achieve Your Full Potential as a Lawyer and Leader
That you are consistently achieving your full potential professionally and personally while crushing obstacles to your success.
That you know just what to do to market your law practice and bring in clients . . . great clients . . . and you do it in a way that aligns with your personality and values.
That you are a leader who impacts clients, colleagues, and the community in a profound and positive way.
And that, as a result, you have the drive, confidence, and ability to make personal and professional choices that are right for you. That you LOVE what you do!
Having Exceptional Legal Skills is Not Enough
You are no doubt an excellent lawyer with the ability to skillfully represent your clients. But doing good legal work is not enough to stay competitive in today’s legal marketplace. You must add value in other ways.
If you’re an attorney in private practice, do you know how to market and grow your practice? Do you have a consistent and substantial book of business?
Do you possess the skills and confidence to become a leader in your law firm or organization?
Do you have a strategy for how to advance in your career or achieve your professional goals?
If you’re like most attorneys, the answer is NO.
It’s no secret that law school didn’t teach client attraction and business development, leadership and management skills, or career planning and advancement strategies.
In other words, you were never taught the very skills required to achieve professional success.
And, because law firms and legal departments are in the business of serving their clients, teaching those skills is typically not their primary focus.
We help fill that gap.
What We Work on with Our Clients
We help private practice and in-house lawyers tackle a wide variety of issues that impact their success. Our primary areas of focus are…
Law Firm Lawyers
If you are a lawyer in private practice, the ability to attract and retain clients is critical to your long-term success and earns you the power to make choices about your professional future.
Many lawyers avoid business development because they don’t know how to do it, think they aren’t good at, are uncomfortable with it, or all of the above. Still others make efforts to engage in business development activities but don’t have much to show for their efforts because they are engaged in a scattershot approach instead of taking strategic, targeted action. The result is that they blend in with all the other lawyers out there and struggle to attract clients.
We specialize in helping lawyers just like you implement strategies to:
- Engage in promoting your law practice in a way that is effective, comfortable, and aligns with your goals, values, personality, and law firm culture
- Position yourself as a leading authority in your area of practice so you stand out from a very crowded field of lawyers
- Identify how and where to engage in business development activities and implement a simple, effective plan to do so
- Communicate your value consistently to clients, colleagues, and referral sources
- Create time in your busy schedule to devote to business development activities
The key to our business development work is a focus on finding what strategies and techniques best fit your unique personality and then leveraging those activities to give you the greatest possible impact for your investment of time and effort. We call this the Making Rain YOUR Way™ approach and our signature program by that same name helps teach this process.
If you are in-house and working for one client, you are probably not thinking about business development in the traditional sense. And yet, developing relationships across the enterprise is critical to ensuring that you are considered a trusted resource and a go-to lawyer for decision-makers in your company’s business units. Engaging in internal “business development” increases the likelihood that you will be brought into conversations with internal clients earlier and more frequently and raises your profile inside the company, increasing your chances for long-term success.
What got you here won’t get you there.
As you become more senior, whether you are a lawyer in private practice or in-house, it is critical to your continued success to develop a new set of competencies. The skills, behaviors, attitudes and beliefs that have made you successful thus far are qualitatively different from those that are required for the roles you want or will assume in the future. One does not fully prepare you for the other…it’s not a natural progression.
We can work with you to develop the skills that will enable you to confidently take on new roles, collaborate more effectively with colleagues, and impact your organization in a meaningful way. We have helped our clients:
- Grow into a new leadership role
- Develop an influential leadership style
- Adopt effective management and communication skills
- Strengthen confidence and develop executive presence
- Navigate change, whether planned or unexpected
- Implement productive goal-setting, planning, and implementation strategies
- Learn to inspire and motivate others
- Manage time and stress more effectively
- Build cohesive, focused teams
- Contribute to a workplace culture that attracts and retains top performers and advances the organization’s mission
The cornerstone of our leadership development work is the Legacy Leadership® approach to becoming an effective and impactful leader. Legacy Leadership® is a flexible leadership model based on 5 core competencies (called Best Practices). The model allows clients to work on any or all of the Best Practices depending on their circumstances and goals.
How Coaching Works
One of our trained and experienced professional coaches, many of whom are former practicing lawyers, will collaborate with you to clarify your goals and assist you to develop the skills and mindset required to implement measurable and meaningful change.
Your coach will partner with you to eliminate any roadblocks in your way so you can focus more clearly, make thoughtful decisions, and progress quickly. Coaching helps you stay on track, provides an objective point of view, and offers the guidance, support, and accountability to help you get what you want.
“Coaches are not for the meek. They’re for people who value unambiguous feedback. All coaches have one thing in common, it’s that they are ruthlessly results-oriented.” – Fast Company Magazine
We work with lawyers who are not satisfied with the status quo and are seeking proven strategies and personalized support to achieve their full potential and create their future by design, not by default.
If that describes you, we would love to speak with you! Please contact us to learn more.